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Vacancy

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Marketing Executive (Digital & Copywriting)

  • Location

    City of London, London

  • Sector:

    Marketing & PR

  • Job type:

    Permanent

  • Salary:

    £30000.00 - £35000.00 per annum

  • Contact:

    Christina Tatlow-Emms

  • Contact email:

    [email protected]

  • Salary high:

    35000

  • Salary low:

    30000

  • Job ref:

    BBBH6316_1550766088

  • Published:

    5 months ago

  • Expiry date:

    2019-03-23

  • Startdate:

    Immediately

  • Consultant:

    #

I am looking for an experienced Marketing Executive on a permanent basis; this role is to be based in the City of London working for my client's unique technology company. Providing Managed Unified Communication (UC) and Contact Centre Services to global businesses, you will be responsible for conducting marketing activities and campaigns across the marketing mix.

Duties of the Marketing Executive include:

*Copywriting for all our marketing collateral and blog articles with the ability to translate technical speak into business, commercial language. Collateral includes brochures, fact sheets, case studies, PPTs and the website.
*Talking to senior stakeholders to decipher information needed for our collateral before producing high-quality copy and managing amends through to sign off as quickly as possible.
*Using Adobe CS (InDesign and Photoshop) to make simple amends to collateral and images.
*Finding creative and innovative ways to improve our SEO.
*Using our HubSpot platform to make website updates, generate company email campaigns, create lead nurture and improve our automation capability.
*Supporting the Events Marketing Executive in the organisation and attendance of company events including research, planning, logistics and attendance to events such as roundtables, breakfast briefings and webinars.
*Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur. Producing an accurate summary of total spend and opportunity value created at the end of a marketing campaign.

Key Competencies/Requirements

*Educated to degree-level minimum (or equivalent) with Marketing or Business degrees preferred.
*A CIM qualification would be an advantage but not essential.
*Proven previous experience in a similar role for a technology or telecoms organisation.
*B2B experience is essential.
*Excellent copywriting skills with exceptional use of written English and grammar.
*SEO experience.
*An excellent understanding and experience of using HubSpot including lead nurture campaigns and automation workflows.
*Excellent PowerPoint skills - both creating and editing, creative skills in InDesign and Photoshop an advantage Events experience.