“If there's a book that you want to read, but it hasn't been written yet, then you must write it.” Toni Morrison
International Women’s Day is a great time to celebrate the amazing accomplishments of women in the technology industry. They have, and continue to prove that there is room for both men and women in this ever-changing landscape. Below is just an example of today’s great leaders. These women have defied the impression that technology is a man's career.
Susan Wojcicki - YouTube CEO
Susan has been the CEO of YouTube since February 2014, after being an employee of Google since 1999. She became a Google employee after renting her garage out to Larry Page and Sergey Brin, the co-founders of Google. Wojcicki came on board as a Marketing Manager and revolutionised Google advertising by suggesting AdSense. From here she began to manage ‘Google Videos’ before seeing the potential in another free video sharing site, which we now know as YouTube. After Google’s acquisition of the site it was worth $1.65 billion, now it’s worth an estimated $90 billion. Although the site has received criticism for its inappropriate content, it has stayed away from security scandals that have tarnished brands such as Facebook and Twitter.
Amy Hood – Microsoft CFO
Amy Hood came on board as Microsoft CFO in 2013 and doesn’t see herself as the average CFO. She has moved away from the stereotype that their main role is pinching pennies. She defines her role in Microsoft as making ‘a place our customers, partners, and employees want to pick every day’. Hood has also been linked to the major turnaround in Microsoft, who was considered at one point, to no longer be relevant in the industry. Amy joined forces with Microsoft CEO, Nadella, to give Microsoft the fresh start it needed, focusing on cloud technology. Noted from previous interviews, she believes that even if a company have invested money into a project, that does not mean you should keep working on it if it’s failing. Hood continues to play a fundamental part in planning future Microsoft strategies, as it improves its software services.
Anna Barsby – Morrisons Chief Technology Director
Anna joined Morrisons as the Chief Technology Director in 2016, after previously working for Halfords as CIO for 3 years. Barsby has leapt into new technology opportunities, focusing on cloud and digital innovation. Anna discusses the importance of strong leadership and creating a culture where her team can thrive at work. She believes that ‘making sure the team feel fulfilled and valued’ is vital. Further, Anna has been at the forefront of setting up teams who will lead innovation in store and online. Morrisons have recently integrated Alexa’s voice recognition device with their online shopping service. This is a step forward for Morrisons, becoming one of the only leading supermarkets to do this. Barsby continues to drive improvement within the company and has even highlighted the importance of ‘diversity and inclusion’ within tech (CIO).
Evidentially, there are amazing women leaders in the industry who are changing the face of technology. Hopefully, these industry experts will encourage more women to join the digital movement and continue to initiate progression throughout.